SEO report of lorinsurance.com

Insuring Milwaukee & Wisconsin | Lor Insurance Services, LLC

www.lorinsurance.com/

Lor Insurance Services, LLC provides Auto/Car Insurance, Homeowners Insurance, and Business/Commercial Insurance for Milwaukee and all of Wisconsin.


 Tasks

  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.lorinsurance.com/

Character length : 21

Title
Insuring Milwaukee & Wisconsin | Lor Insurance Services, LLC
Description
Lor Insurance Services, LLC provides Auto/Car Insurance, Homeowners Insurance, and Business/Commercial Insurance for Milwaukee and all of Wisconsin.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Insuring Milwaukee & Wisconsin | Lor Insurance Services, LLC
description: Lor Insurance Services, LLC provides Auto/Car Insurance, Homeowners Insurance, and Business/Commercial Insurance for Milwaukee and all of Wisconsin.
url: http://www.lorinsurance.com/
site_name: Lor Insurance Services, LLC

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://lorinsurance.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Insuring Milwaukee & Wisconsin | Lor Insurance Services, LLC

Character length : 64

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 12%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
2150000
Heading structure in the source code
  • <H2> Insuring Milwaukeeand All of WisconsinCall (414) 321-5850
  • <H1> Lor Insurance Services, LLCProvides Auto, Home, Personal, and Business Insurance toMilwaukee and All of Wisconsin
  • <H2> Auto, Home and Personal Insurance Quotes.
  • <H2> Business Insurance Quotes
  • <H2> Life Health Insurance Quotes
  • <H2> Group/Employee Benefits
  • <H1> Welcome to Lor Insurance Services, LLC
  • <H2> Auto/Car Insurance, Homeowners Insurance, and Business/Commercial Insurance for Milwaukee and All of Wisconsin
  • <H2> ERIEINSURANCE.COM NEWS FEED
  • <H2> Do the Hustle: What You Should Know about the Rise of the Gig Worker
  • <H2> You're Invited
  • <H2> The Gig Gap
  • <H2> Insurance Quotes
  • <H2> ABOUT US
  • <H2> INSURANCE
  • <H2> POLICY SERVICE
  • <H2> CONTACT US
Word cloud
  • insurance103
  • quotes49
  • services15
  • lor13
  • llc12
  • quote11
  • business11
  • all11
  • life9
  • home9
  • commercial8
  • personal8
  • auto8
  • liability8
  • wisconsin7
  • select7
  • get4
  • milwaukee4
  • homeowners4
  • policy4
  • service4
  • property3
  • job3
  • business/commercial3
  • auto/car3
  • general3
  • came3
  • meet3
  • article3
  • read3
  • view3
  • gig3
  • own3
  • staff3
  • posted3
  • help2
  • request2
  • workers2
  • kitchen2
  • final2
  • expense2
  • phone2
  • online2
  • claim2
  • products2
  • agency2
  • provide2
  • earthquake2
  • hustle2
  • file2
  • pockets2
  • payments2
  • aninsurance2
  • umbrella2
  • hotel2
  • motel2
  • owners2
  • interruption2
  • call2
  • condominium2
Keyword matrix
wordtitledescriptionsheading
insurance
quotes
services
lor
llc
quote
Two Word cloud
  • insurance quotes24
  • insurance services7
  • life insurance4
  • auto insurance4
  • lor insurance4
  • quotes commercial3
Three Word cloud
  • get a quote may3
  • lor insurance services3
  • general liability insurance2
  • insurance quotes commercial2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 7 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
8.50
Flesch Reading Ease
45.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.40
Dale–Chall Readability
7.90
SMOG Index
11.30
Spache Readibility
5.00
Number of letters
5874
Number of words
1085
Number of sentences
164
Average words per sentences
7
Number of syllables
1981
Syllables in words
2032
Average syllables in words
1.83
Number of words in first three syllables
321
Percentage of word / syllables
29.59
Words not in Dale-Chall easy-word list
522
Words not in Spache easy-word list
268

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
58
Number of source domains
5
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://www.lorinsurance.com/.. /jquery.js?ver=1.12.4
List of render blocking css files
  • https://www.lorinsurance.com/.. /brightfire-lightbox.min.css?ver=0.1.0
  • https://www.lorinsurance.com/.. /carriers.min.css?ver=4.9.7
  • https://www.lorinsurance.com/.. /slick.css?ver=1.9
  • https://www.lorinsurance.com/.. /agency.min.css?ver=1.1.0
  • https://maxcdn.bootstrapcdn.com/.. /font-awesome.min.css?ver=4.7.0
  • https://www.lorinsurance.com/.. /brightfire-custom-icons.min.css?ver=9.32...
  • https://www.lorinsurance.com/.. /style.css?ver=d6b1c8bfa18a47c58b8bb1715d...
  • https://www.lorinsurance.com/.. /style.css?ver=d6b1c8bfa18a47c58b8bb1715d...

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.lorinsurance.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.lorinsurance.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/js/jquery.json.min.js?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/js/gravityforms.min.js?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/js/conditional_logic.min.js?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/js/jquery.maskedinput.min.js?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-lightbox/assets/js/brightfire-lightbox.min.js?ver=0.1.0
  • http://www.lorinsurance.com/wp-includes/js/hoverIntent.min.js?ver=1.8.1
  • http://www.lorinsurance.com/wp-content/themes/genesis/lib/js/menu/superfish.min.js?ver=1.7.5
  • http://www.lorinsurance.com/wp-content/themes/genesis/lib/js/menu/superfish.args.min.js?ver=2.4.0
  • http://www.lorinsurance.com/wp-content/themes/genesis/lib/js/menu/superfish.compat.min.js?ver=2.4.0
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-insurance-library/assets/js/core.min.js?ver=7.15.3
  • http://www.lorinsurance.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-insurance-library/assets/vendor/flexslider/jquery.flexslider-min.js?ver=2.5.0
  • http://www.lorinsurance.com/wp-content/plugins/brightfire-slides/brightfire_slides.js?ver=1.0
  • http://www.lorinsurance.com/wp-content/plugins/brightfire-insurance-carriers/js/jquery.ui.widget.js?ver=1.0
  • http://www.lorinsurance.com/wp-content/plugins/brightfire-insurance-carriers/js/jquery.smoothDivScroll-1.1-min.js?ver=1.0
File size of all javascript files combined
580.83KB
Javascript minifying
You can save 472B (23% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-lightbox/assets/css/brightfire-lightbox.min.css?ver=0.1.0
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-reviews/assets/css/brightfire-reviews.min.css?ver=4.7.5
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-locations/assets/css/brightfire-locations.min.css?ver=4.7.5
  • http://www.lorinsurance.com/wp-content/plugins/ultimate-branding/ultimate-branding-files/modules/custom-admin-bar-files/css/general.css?ver=1.0
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-insurance-library/assets/css/core-v1.min.css?ver=4.7.5
  • http://www.lorinsurance.com/wp-content/themes/brightfire-brilliance/theme.css?ver=7.15.3
  • http://www.lorinsurance.com/wp-content/mu-plugins/brightfire-employees/css/employees.css?ver=4.7.5
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/css/formreset.min.css?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/css/formsmain.min.css?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/css/readyclass.min.css?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/plugins/gravityforms/css/browsers.min.css?ver=2.1.3
  • http://www.lorinsurance.com/wp-content/plugins/brightfire-slides/brightfire_slides.css?ver=4.7.5
File size of all css files combined
239.33KB
CSS minifying
You can save 802B (13% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
50.70KB
Gzip compression
Error! By using Gzip you can save 293B (46% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
52
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://maps.googleapis.com/.. /js?key=AIzaSyDgthMtqWvuPPLxVtyXDW0HK69W-...30 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
8.52KB
Image optimisation
All images are optimized.

 Links

We found a total of 68 different links.
Internal links: 55
External links: 13

External links:

Internal links:

 Website security

IP
104.197.154.41
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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